.The animal meat enterprise will recover, and furnish chains will be restored. But proper now, you can also be asking: What do I do except meat?
During instances of change, many of us discover remedy in easy pleasures. Like a incredible burger.
Yet, some of these easy pleasures have been compromised by way of the dramatic modifications brought on by way of COVID-19, consisting of the disruption of the animal meat industry. Meat vegetation are closing, inflicting meat to be more difficult to discover and its expenditures to rise. Some grocers are limiting the quantity of meat consumers can purchase to curb pantry loading.
I recognize these troubles will be resolved as the pandemic subsides. The animal meat enterprise will recover, and grant chains will be restored. But proper now, you might also be asking: What do I do barring meat?
Now is the time to strive plant-based protein. Made from easy substances you know, Light life
plant-based meat is as nutritious as it is delicious. And you can locate the merchandise in your grocer’s meat case.
To be clear, I’m no longer towards the animal meat industry. I consider we’re all making an attempt to clear up the identical complicated challenge: how to feed Americans throughout this pandemic. But I do consider no weight loss program have to be completely structured on animal meat. That’s why Light life is dedicated to turning in plant-based protein during the united states of America to make certain as many human beings as viable have get right of entry to to the meals they need.
At Light life, we’re now not asking you to supply up animal meat. If you prefer to consume meat, consume meat. But we agree with you need to additionally devour plants: entire vegetation and plant-based protein. That’s why we try to convey greater high-protein selections to your table. Fortunately, the style towards ingesting extra plant-based protein commenced nicely earlier than COVID-19, pushed by using a want for extra stability and range in our diets, as evidenced by using the truth that forty four percent?of Americans now describe themselves as flexitarian.
In fact, Light life income had been up notably in the first quarter of 2020. And longer term, the plant-based meat class is predicted to develop exponentially, with the Good Food Institute predicting a threefold amplify in the range of American households many times buying plant-based protein1.
The truth is it takes a little greater work these days to make a proper burger, even the ones we make with easy ingredients. I favor you to recognize that we’re dedicated to your dinner table. And your lunch table. And if you choose a burger for breakfast, your breakfast table, too.
I am so proud of our manufacturing groups working round the clock to make certain our merchandise are reachable at your nearby grocer. To make sure their fitness and safety, we have taken extra steps together with social distancing anywhere possible, every day temperature assessments and fitness screenings, face coverings, multiplied sanitation efforts, and staggered breaks and begin instances to limit the achievable for congestion. This is in addition to the sanitation processes our crew is already accustomed to, and the range of Personal Protective Equipment (PPE) we robotically wear.
This is all phase of our dedication to getting high-quality, plant-based protein to your tables. Because whether or not your burger is made from floor red meat or plant-based ingredients, a proper burger is some thing we can all agree on. And I agree with that together, we will have a good time that easy pleasure as soon as again.